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DCR logo with tagline "We do it."

Artist Marketing

Artist Marketing

Our music marketing and promotional record label services include digital ad campaigns across platforms including YouTube, Spotify, Instagram, and Facebook. After more than a decade promoting music and marketing recording artists, we found the formula to drive streams and engagements on new and existing music releases. By advertising directly on streaming platforms and through trusted advertising suites themselves, we are able to guarantee 100% of listeners from our campaigns are real people. In addition to ad buying, we also assist with organic marketing (meaning marketing that is not from an advertising campaign) by sharing your music on social media, on our email list, on our blog, and more.

We’veΒ won a number of awardsΒ to back up our digital marketing expertiseβ€”#11 Ad Agency Business Consulting Company in Washington D.C. for 2024 by The Manifest, Top 70 Small Business Consulting Firms in the Arlington Area for 2024 by Clutch.co, 1 Digital Marketing Agency in Washington D.C. for 2021 by DesignRush, the #9 Ad Agency Business Consulting Company and #24 Small Business Consulting Company in Washington D.C. for 2021 by The Manifest, and a Top 20 Small Business Consulting Firm in the Arlington Area for 2021 by Clutch.co.

We've driven more than 10,000,000 streams for artists. Ready to see results for your hard work?

Get Started

What We Do

Advertising Campaigns

Our advertising campaigns use Google Ads, Spotify Ad Studio, Spotify for Artists (Marquee and Showcase), and Meta Ads to get your music heard by future fans. We use data to identify and advertise to an audience consisting of β€œmost valuable listeners”—the people most likely to become your fan, stream your music, engage with your releases, buy your merchandise, come to your shows, etc.

This means we don’t just bring you in any streams, but streams from listeners likely to stream your other songs. For instance, we won’t promote your YouTube video of your song to India or China just to get you a cheap cost per view. If you’re in the United States, and your fans as in the United States, then we’ll promote your music to the United States.

There’s no funny business.

Organic Music Promotion

Nearly every artist is approached by someone claiming to offer "organic" music marketing services, using the phrase "organic" in the place of the word "real." While organic marketing is real, by definition, it is marketing that is not done through paid advertising channels. It's a red flag if you hear someone use "organic" in place of "real," because that is something an entry level digital marketer would know. Our organic marketing promotes you and your music to:

  • Followers of our social media pages
  • Subscribers to our email newsletter
  • Readers of our website's blog

We reach more than a million people worldwide, every quarter. Let’s get those people to your content.Β 

Top Campaigns

Fight! by Spell Jordan, Wavy Jone$, CUTOFFURMIND

Streams: ~8,500,000

Spotify Editorial Playlist Placements: This Is Spell Jordan, The Sound of Dark Trap, This is Wavy Jone$, Shōnen

Models by Spell Jordan, Lil Xan, Yung Tilapi, Smokeasac

Streams: ~2,000,000

Spotify Editorial Playlist Placements:Β Clout Culture, Anti Pop, This Is Lil Xan, This Is Spell Jordan

iTunes Charts: #44 in Hungary for All Genres, #84 in the Czech Republic for All Genres, #116 in Luxembourg for All Genres, #9 in Hungary for Hip Hop/Rap, #12 in Brazil for Hip Hop/Rap, #14 in Luxembourg for Hip Hop/Rap, #16 in the Czech Republic for for Hip Hop/Rap, #19 in Spain for Hip Hop/Rap

Shy by TyStringz, L.A.X

Streams: ~250,000

Spotify Editorial Playlist Placements:Β Bubblin’, New Music Friday Naija, Sizzlers, Ginger Me, Lovin’ Beats, New Music Friday Ghana, Sound Semester

Apple Music Charts: #1 for All Genres in Nigeria

Shalaye by TyStringz

Streams: ~250,000

iTunes Charts:Β #2 for Worldwide

Different Now by Spell Jordan, 93FEETOFSMOKE, nAvvvi

Streams:Β ~115,000

Spotify Editorial Playlist Placements:Β Tear Drop, This Is Spell Jordan

Kami900 by Spell Jordan, Kamiyada+

Streams: ~40,000

iTunes Charts: #200 for Alternative in France

Crazy by Spell Jordan, shattered

Streams: ~35,000

Apple Music Charts: #36 for Alternative in Benin, #52 for Alternative in Malawi

Kool Herc by Spell Jordan, SLVG

Streams: ~4,000

iTunes Charts: #39 for Hip Hop/Rap in Netherlands

Purchase a Marketing Package

Have any questions?Β Get in touchΒ with our team. Ready to get started? Purchase a marketing package today.

Prices start at only $250 per month.

  • Silver Artist Marketing Package
    • This campaign will reach approximately 10,000 potential fans.
    • This campaign will get your music approximately 2,500 streams.
    • Advertising Platforms: YouTube and Meta
  • Gold Artist Marketing Package
    • This campaign will reach approximately 25,000 potential fans.
    • This campaign will get your music approximately 6,500 streams.
    • Advertising Platforms: YouTube and Meta
  • Diamond Artist Marketing Package
    • This campaign will reach approximately 50,000 potential fans.
    • This campaign will get your music approximately 14,000 streams.
    • Advertising Platforms: YouTube, Spotify, and Meta
  • Platinum Artist Marketing Package
    • This campaign will reach approximately 100,000 potential fans.
    • This campaign will get your music approximately 30,000 streams.
    • Advertising Platforms: YouTube, Spotify, and Meta
Sign Up

Sign up for an Artist Development Services Bundle

Our Artist Development Services Bundles package together Artist Management and a tier of Artist Marketing. You will get the services at a discounted rate by going with a services bundle compared to purchasing the packages separately. Pitch your music to record label A&Rs at Warner Music Group, Atlantic, and more. Run ad campaigns that get you listeners. DCR’s three part process for artist success works for artists of all sizes, in all genres, in all locations.

Purchase a Bundle

10 M+

Total streams on YouTube and Spotify for artists with the help of our Artist Marketing and Artist Management services.

Total Streams

340+

Total artists have worked with DCR to help them to navigate the music industry more confidently and successfully.

Total Clients

6,200+

Total industry stakeholder contacts across 20 genres that we can reach out to with our Artist Management services.

Total Contacts

10 M+ 🎧

Total Streams

340+ πŸ§‘β€πŸŽ€

Total Clients

6,200+ πŸ“§

Total Contacts

Edward

Founded by a music marketing expert.

DCR was founded in 2019 by musician, marketing professional, and entrepreneur Edward Scheindlin. Edward brings 10+ years of experience in music, digital marketing, and emerging technologies to the table.

After witnessing countless artists experience the same frustrations and pitfalls, waste time and money, and struggle to make heads or tails of the complicated music industry, Edward created DCR to give all artists the tools and support they need to excel.

Artist Development Services

After more than a decade in the music industry, we identified a three-part process to artist success.

Artist Management

We want to help you get paid gigs, work with a record label, sync license your music for TV and film, get press coverage, Spotify playlists placements, and land your music on the radio.

Learn More

Artist Marketing

Interested in getting more streams to your music? We can help you cost-effectively build your fanbase with targeted Google Ads and Spotify Ad Studio advertising campaigns.

Learn More

Social Media Management

Running your social media like a pro requires a strategic and analytics driven approach. Do you or your band need social media management? You’ve come to the right place.

Learn More

Recording artists deserve to know the industry.

DCR strives to provide independent artists with free resources to accelerate their careers and increase the reach of their music. With thousands of songs released every day, a well thought out strategy is necessary to stand out and reach new listeners effectively. Read over theΒ free resources we have created for independent artists.

Why would music artists sign to a label nowadays?

Why Would Music Artists Sign to a Record Label in 2022?

How do you choose between signing with a record label or staying as an independent artist? We try to break down the decision here!

Read More
How to promote your music on Spotify the right way

How to Promote Your Music on Spotify with Spotify Ad Studio and Marquee

Spotify is the most popular music streaming service. Stop buying bots and learn how to promote your music the right way on Spotify.

Read More
The Requirements for YouTube Channel Monetization in 2022

The Requirements for YouTube Channel Monetization in 2022

YouTube monetization is a great way to make money while doing something you are passionate about. We explain the process.

Read More
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The 15 Best Music Movies and TV Shows of 2021

In the year 2021, the small screen has seen some incredible work. These were some of the best music movies and TV Shows of 2021.

Read More
5 Electronic Music Blogs to Submit To

Top 5 EDM Blogs and How to Submit Music

Here are five electronic music blogs to submit your music to! Read here for specific steps on how to submit.

Read More
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How to Create and Sell Merchandise for Free

What if we told you there was an easy way to create and sell merchandise without having to pay anything? Here’s how.

Read More
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Do you want 1,000,000 streams?

The 1 Million Streams Package will get your music that many streams in 12 months. For most recording artists interested in becoming a global sensation, hitting 1 million streams is a start to making that dream happen. Over the course of one year, you will get an estimated 1,000,000 streams or views between YouTube and Spotify.

Learn More

1 M+

The 1 Million Streams Package will get your music an estimated 1,000,000 views and streams across YouTube and Spotify.

Estimated Streams

20 M+

Total artists have worked with DCR to help them to navigate the music industry more confidently and successfully.

Estimated Reach

6,200+

Potential radio, label, venue, and blog contacts across 20 genres that we can submit your music to each month.

Potential Stakeholders

Want 1M+ streams?

The 1 Million Streams Package will get your music that many streams in 12 months. For most recording artists interested in becoming a global sensation, hitting 1 million streams is a start to making that dream happen. Over the course of one year, you will get an estimated 1,000,000 streams or views between YouTube and Spotify.

Learn More

1 M+ πŸ“ˆ

Estimated Streams

20 M+ πŸ§‘

Estimated Reach

6,200+ πŸ“§

Potential Stakeholders

Reviews

Here is what our clients have to say about us.

(DCR) has been extremely helpful for my career in the past months. I was able to work on collaborations with other artists, book shows and have blogs written about my music. I am very satisfied.

β€” Tatiana Maia

(DCR) is very knowledgeable at the set of skills required ... able to pivot in situations to improve the brand image ... He's one message away, recommend him for any artist trying to expand their brand! Consistent and willing to adjust. 10/10 recommend for anyone looking for artist marketing.Β 

β€” Kavai

DCR has been a strong logistic resource and management partner. Highly recommend for any artists looking for support with social media management and other fundamental aspects of artistry.

β€” Chris Borelli

DCR is a great full spectrum agency for emerging artists navigating through the music industry in this new digital age riddled with scams and misinformation. They offer complete transparency for all of their services and deliver on their commitments every time.

β€” Rodger Edmonds IV

(DCR)Β is a great music management company, flexible and genuinely interested in (its artists’) needs and growth.

β€” TyStringz

Edward has been nothing but helpful from the start! For all things social media, I know Ed and the DCR team have me covered. I’m happy I stumbled upon DCR to help me grow and expand all my socials from Google, (Instagram), TikTok, (and) more!

β€” Anthony Taboada

Edward is a great resource. He knows a lot about how to successfully market music, in a way that very few people do.

It had been such a pleasure to work with Downers Club for the past 4 months. This team has provided the skills, support, and collaborative approach to bring my music and e-commerce web site to like.

I highly recommend Downers Club as a support for all inspiring artists.

β€” Kelly "Bobby Adams" Barr

Professional, quality services, collaborative ... It's clear DCR really cares about their clients' success ...

β€” Hayden Margolis

Edward did a fantastic job for us. He quickly jumped in, understood our objectives and got the work done with high quality. He improved our SEO and got our Google Ads optimized in record time. He is a pleasure to work with – very organized and great communication.

β€” Teri E.

Very good at what (they do), and goes in depth on what you need as an artist and how and where to market. Highly recommend!

β€” Justin E.

Edward was super helpful! He provided a lot of useful information for navigating the next steps of my career in music. He gave thoughtful feedback and had great insight for organizing a music release plan. He was very easy to talk to, and I would definitely recommend!

Edward was very helpful with his music marketing services. He was very clear with his work deadlines and accomplishments. He’s worth working with for sure!

Ed is extremely helpful and organized. He knows what he is about and does excellent work. Highly recommend.

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Questions? Let's chat.

Let's discuss your music career. Looking to get in touch? Send us a message through the form and we'll get back to you shortly. Rather talk on the phone or face-to-face? Give us a call at (240) 630-2283 or schedule a free consultation.

Schedule Consultation

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