Who is King 40+?

King 40+ was born in St. Louis, Missouri, and grew up in northeast Mississippi. With a background as a United States Marine combat videographer, he spent years capturing others’ stories through the lens. After supporting independent artists by producing their music videos, he has recently been stepping into the spotlight himself.

The 2020 pandemic served as a turning point, giving Horace the space to reflect and unearth the creative desires that had been dormant. He decided to pursue music seriously for the first time, landing his debut single “Forty Ain’t the New Twenty”, a project born of introspection, humor, and mid‑life clarity.

King 40+ crafts tracks that are honest, funny, and relatable—especially for listeners who are navigating life past 40. His music speaks to everyday realities during mid‑life. “Forty Ain’t the New Twenty” marked his bold entry into music in 2020. “Suga Daddie”, a standout single, plays into mid‑life humor with a catchy shuffle dance that has made waves in clubs and social media. On January 1, 2025, he dropped the EP Forty Ain’t the New Twenty, highlighting his evolving artistic voice.

King 40+’s early career as a videographer informs his music—infusing it with strong visual identity and production savvy. That behind-the-camera experience shaped his storytelling style, whether he’s riffing with humor or delivering genuine lyrical introspection. The official video for “Suga Daddie” captures his comedic flair in full force—it reflects his energy on stage, the danceable beat, and the tongue-in-cheek commentary on aging and romance.

Launching a music career in his 40s, he demonstrates that passion and storytelling still find a home later in life. From mid‑life crisis jokes to earnest life reflections, he hits a sweet spot that often gets overlooked. As someone who has worked behind the camera and now in front of the mic, he brings a layered perspective to every project. While much of his humor speaks to those over 35, younger listeners and dance lovers connect with his beats and visuals too.

King 40+ isn’t your typical rapper—he’s a Marine veteran, videographer, and recording artist, who found his voice during a global slowdown and chose to share it with the world. His music is bold, unapologetically humorous, and deeply human. As he continues to release new tracks and evolve as an entertainer, he offers both levity and honesty about what it means to hit forty—and beyond. For those curious about artists who break molds and timelines—King 40+ is a story worth watching.

Tune in on Spotify or wherever you stream music online.