Take a look at the most frequently asked questions about DCR and our services and the answers to those questions. Don’t see your question? Think we should add something to this list? Send us a message or book a meeting with our founder, Edward Scheindlin.
Why was DCR founded?The music industry is an industry rampant with scams and deceptive business practices. DCR aims to ensure any artist has the proper tools they need to succeed in the modern music industry. DCR was created to help artists of any level avoid common pitfalls and accelerate their growth, no matter where they are in their career or experience.
What are your clients’ top achievements?We’ve helped our clients book their first national tour, sign their first deal with a label, generate over 4,000,000 streams on Spotify, land their song at #1 on Apple Music in their country, and chart at #2 on the iTunes Worldwide sales chart, among other achievements.
How can you estimate streams from your marketing packages?The streaming estimates provided in our marketing packages are based on average performance from client marketing campaigns over the course of 3 years. Since advertising companies such as Google allows us to tell them how much we’re willing to spend to have someone watch your music video or listen to your song, we can ensure campaigns are cost-effective and remain relatively close to our estimates.
Will all streams be legit? Will any streams come from bots?Our company was started to stop artists from spending money on shady marketing agencies that run bots to artists’ music so that they can keep taking their money when they see dramatic first-day results. Our advertising campaigns are run through Facebook Ads, Google Ads, and Spotify Ad Studio, meaning that we only target real Facebook, Instagram, YouTube, and Spotify users, and will never bring you fake streams.
What happens after I sign up?Within 24 hours of signing up you will receive an email from our team. We will ask for information from you to better understand you as an artist, band, or company, send you forms to fill out, and ask you to upload photos, videos, logos, your press kit, and more. After sending us everything we need to get started, we will spend 1 to 2 days creating an in-depth plan for the month that breaks down what we will accomplish on a week-to-week basis. We will then sync on the plan to ensure it is understood and to add anything you feel is missing. Then, we’ll hit the ground running. At the end of your plan, you’ll receive a report or reports depending on your plan breaking down what was accomplished and a plan for next month.
What information do you need from me to get started?We will request all information after sign up. This will include links to your social media accounts, your music, access to Spotify and Apple Music for Artists dashboards, photos and videos of you, your EPK, where you want to perform, your goals for the campaign, and more.
Do you need to hear my music?We do not need to hear your music before we work together. Music is a subjective experience and our personal tastes should not limit your ability to hire an experienced team to help you navigate the music industry more confidently and successfully.
How will I be able to communicate with the DCR team?Depending on the level of services you sign up for, you will be able to communicate with the DCR team via email, phone, or Google Meet conference. All emails will typically be answered within 24 hours. Phone and Google Meet conferences can be set up on weekdays between 9:00 AM and 6:00 PM EST, at least 4 hours in advance.
Where have our clients performed?Our clients have performed at venues globally, including Les Étoiles in Paris, France, Paradiso Noord in Amsterdam, Lido in Berlin, Germany, Omeara in London, U.K., DC9 in Washington DC, United States, The Beat Kitchen in Chicago, IL, United States, The Middle East Restaurant and Nightclub in Cambridge, MA, United States, Rockwood Music Hall in New York, NY, United States, Smith’s Olde Bar in Atlanta, GA, United States, The Cellar on Treadwell in Hamden, CT, United States, 1720 in Los Angeles, United States and on television shows including America’s Got Talent.
What labels and publishing companies have our clients worked with?Our clients have worked with labels and publishing companies including Sony Publishing, Atlantic Records, STMPD Records, Spitfire Records, Blanco y Negro, iHipHop Distribution, and more.
Where is the DCR team based?DCR L.L.C. was founded in Washington D.C. DCR is a remote company with our team members working from home from wherever they are based in the United States.
Can we meet in person?Unfortunately, DCR is a remote company and we do not have the ability to meet with clients in person.
Who founded DCR?DCR L.L.C. was founded by recording artist, marketer, and entrepreneur Edward Scheindlin in 2019 before officially forming it as an L.L.C. in January 2021.
Can I get a free consultation from DCR?Yes! You can book a free video or phone consultation at https://calendly.com/d/d63-hf2-23y.
How do I get started?When you’re ready to get started, head over to https://shop.downersclub.com/ and sign up for the package(s) you want! You’ll then receive an email to the email address you enter at checkout to get the ball rolling.